IRN-BRU ANNOUNCE SHIRE AS NEXT STOP ON SFL BUS TOUR

Scottish Football League sponsors, IRN-BRU have today announced the next destination of their season-long bus tour, which will visit East Stirlingshire on Saturday 6th March. The bus will be at Ochilview Park from 2pm as The Shire take on Forfar Athletic in the IRN-BRU Third Division.

The IRN-BRU bus tour will bring added excitement to the Shire with two inflatable games, including the recently launched IRN-BRU ‘Back of the Net’. Fans of the The Shire and The Loons will get a chance to test their goal scoring skills against the speed camera in the scoring chamber.  Fans can then check out how their results compare to others as every entrant will be documented on www.phenomenalfooty.com.

There will also be merchandise giveaways and the IRN-BRU Matchbox on board. The Matchbox invites fans to record their post-match reactions on camera, which are then uploaded to www.phenomenalfooty.com. Fans will also have the chance to collect a free wee-bru on the way home; guaranteed to put a smile on your face no matter what the final score is!

The IRN-BRU bus will visit every SFL ground during the course of the season to ensure that every fan has the opportunity to get involved. Details of the bus tour, photos and videos will be uploaded to the IRN-BRU Phenomenal Footy website: www.phenomenalfooty.com.

Martin Steele, Senior Brand Manager for IRN-BRU commented; “Everyone at IRN-BRU has been getting excited about the SFL bus tour and we have been enjoying the opportunity to interact with the fans at matches. The bus has proved to be very popular with supporters so far and we are really looking forward to our trip to East Stirlingshire this weekend.”

David Longmuir, Chief Executive for the SFL added; “We are delighted that our sponsors IRN-BRU are embarking on a season-long bus tour. It adds an extra element to the experience of attending a SFL match and it has been well received at the grounds. We are looking forward to seeing the bus at every ground this season and hope the fans at Ochilview enjoy themselves on Saturday!”